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Hito Steyerl

How Not To Be Seen: A Fucking Didactic Educational

Hito Steyerl    How not to be seen

source: momaorg

I go to bed with my phone. It’s often the last thing I look at before falling asleep, and the first thing I touch in the morning. There’s no shortage of people thinking about this type of thing—technology-as-prosthesis or part-object—and its array of consequences, but few get to the heart of the matter quite like Hito Steyerl does. Central to her work is an ontology of the digital image: she argues that images have ceased to function as representation or index of any a priori truth, and have instead taken a more powerful seat in constructing reality. To this end, her works trace connections between economies of images, violence, entertainment, affect, and capital (among others)—rendering bare the degree to which these interlaced frameworks funnel power, shape physical and ideological space, and determine subject positions. These works also happen to be poetic, disarming, and funny.
On the face of it, Steyerl’s HOW NOT TO BE SEEN: A Fucking Didactic Educational .MOV File (2013), which MoMA acquired earlier this year, is what its title purports it to be: a sly parody of an instructional video (the first part of the title borrowed from a Monty Python sketch). Each of the work’s four sections outlines some tongue-in-cheek strategies to avoid being seen—from hiding in plain sight, to shrinking down to a unit smaller than a pixel, to living in a gated community, to being female and over 50 years old. A seemingly automated male voice reads out the instructions in a droll English accent, and Steyerl herself, along with several faceless figures (the kind you’d see in a simulated architectural model), demonstrate the proposed methods. Many of them, like to shrink, to swipe, and to take a picture, are accompanied by gestures familiar from the iPhone—pointing to the fact that the bodies in question here exist in (and take their choreographic cues from) a world that’s at once virtual and material.

The clunky syntax of “how not to be seen” is also not beside the point. Throughout the video, vocal emphasis is placed on the “not,” suggesting that the thing negated is more significant than any characteristics of the alternative action. This mirrors pop-cultural tropes (i.e. how not to get pregnant, how not to kill your plants, how to avoid carbs without even trying), as well as the psychological mechanisms of repression, where the issue a person does not want to see or address winds up figuring more centrally than any conscious aim. A shrewd writer and theorist, Steyerl surely intended to invoke the rhetorical power of this negative proposition. Additionally, focusing on how-not-to rather than any single affirmative concept, like “invisibility,” allows for broader scope. Certainly, you can not-be-seen because you are invisible, but you could also not-be-seen simply because someone is looking elsewhere, and so on.

Despite the ostensible neutrality of the how-to format, the title also begs the question of motivation: why would a person want not-to-be seen? When the beauty magazine tells you “how not to appear desperate,” the implication is that it’s ugly to show how much you care (whereas otherwise you might’ve thought devotion was a good and powerful thing). In this regard, Steyerl’s video calls on a number of embattled realities. For one, in an age where images are a kind of currency, at times seeming tantamount to existence (i.e. “if it’s not on posted on x or y social networking site, it never happened”), then to vanish seems a slight death, and also a relief. Yet of course there are the more sinister facets of disappearance—information can be erased, sociopolitical realities revised, people disappeared.

These troubling dimensions are compounded by virtue of the video’s setting: Steyerl filmed on a desert site covered in photo calibration targets—giant patterns of lines and dashes—which were intended to test the focus of airplane cameras. In part, this photographic precision led to the development of Unmanned Aerial Vehicles (also known as drones), enabling them to successfully hit their targets. Soldiers sitting behind a computer screen control the actions of the plane and its weaponry, rendering the act of killing global, mediated, and arguably euphemistic. Here the question of How Not To Be Seen takes on a more harrowing tenor. Since the answer becomes simply not to be materially present, situating oneself behind a glowing monitor in an altogether different country. Steyerl drives home the surreality of these circumstances by superimposing a computer desktop onto the desert landscape, with faceless figures in green bodysuits dancing hypnotically in front. At one point in the sequence, the voice-over explains that while “resolution measures the world as an image,” the “most important things want to remain invisible. Love is invisible. War is invisible. Capital is invisible.” To be sure, Steyerl’s works do measure the world as an image, but in her treatment, it’s these “most important things” that are rendered visible. It’s a pretty powerful picture.
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source: rhizomeorg

How Not to be Seen: A Fucking Didactic Educational .MOV File is the title of Hito Steyerl’s new work, included in the Venice Biennale exhibition Il Palazzo Enciclopedico. (It is installed at the far back corner of the Giardino delle Vergini behind the Arsenale; to reach it, Steyerl joked, one must swim two canals and climb a wall).

The video is partly inspired by the photo calibration targets in the California desert, which look like giant pixels in the ground. As described by the Center for Land Use Interpretation, these targets were used in the age of analog aerial photography to test the resolution of airborne cameras, like a kind of optometrist’s chart for the ancestors of drones.

Partly shot on location at one of these disused targets, How Not to be Seen begins as an instructional video informing viewers how to remain invisible in an age of image proliferation. Various possible strategies are outlined. One suggestion is to camouflage oneself (to demonstrate, Steyerl smears green paint on her face and is chroma-keyed into invisibility). Another suggested tactic is to be smaller than the size of a pixel. For this demonstration, several people appear on camera wearing pixel-like boxes on their heads. Wearing a box on one’s head may seem unpleasant, but in Steyerl’s video it seems quite fun, imbued with some of the techno-human spirit of Bauhaus theater costumes.

After these tactics are outlined, the film crew making this educational video also disappears. In their absence, happy low-resolution pixels take over the production. Digital rendering ghosts dance in the desert landscape as The Three Degrees’ “When Will I See You Again” plays on the soundtrack. Silliness ensues.

Steyerl’s video picks up certain threads from her well-known text “In Defense of the Poor Image.” That text celebrates low-resolution images for being widely used, socially useful and non-authoritative. Her new work outlines reasons that have more to do with the way in which they allow their subjects to remain less visible, or more ambiguously figured. In conversation with Steyerl and Oliver Laric yesterday at Palazzo Peckham, I asked Steyerl about this desire to disappear. She pointed out that it is a highly ambivalent concept: it is something to be desired, that gives relief from the constant imaging that we are all subject to. But it is also something to be feared, evoking the spectre of mass political abduction. In fact, Steyerl’s video makes explicit reference to this dark side of disappearance, suggesting that those who are disappeared in the digital age end up as 3D ghosts in the background of architectural renderings. Such renderings are often generated by those who wield political power; it seems apt that they would be haunted by such ghosts.

Laric’s work Versions (2013) also ends with disappearance; its final words are “hybridize, or disappear.” In this context, it seems at first that disappearance is undesirable, a kind of threat. Like all of Laric’s texts, the phrase is a quote, in this case from Chinese-Canadian poet Fred Wah’s definition of the word “citizen” (for Wah, citizen is a verb. The definition begins, “citizen, vb. as in to citizen, -zening, -zened, -zens. To mix, to cross, to cast, to struggle…”it ends, “to strip, to separate, to reclaim, to constitute, to hybridize or disappear.”) For both Wah and Laric, hybridity and disappearance is a false binary: to hybridize is another kind of disappearance, and not necessarily an undesirable one.

One possible response to a world in which images of ourselves proliferate is to occupy the low-resolution spaces, as Steyerl proposes. In Versions, Laric proposes a different strategy: setting one’s image free to circulate, giving rise to hybrid versions and losing its sense of authenticity.

A similar strategy was previously adopted by Steyerl in her work Lovely Andrea, 2003. The back-story of this work is that Steyerl, at some point in her past, posed for a Japanese BDSM photography shoot, earning something like $100 in the process. Years later, she returned to Japan to try and find the photograph, speculating that it must have been published somewhere. Within 36 hours, she had found it, somewhat to her chagrin, in a magazine that was held in an extensive BDSM collection.

Laric spent some time in Japan as well. He was working as a designer, but it turned out that his boss was heavily involved in the BDSM scene, and quickly put Laric to work as a photographer for his bondage sessions. In a strange synchronicity, it turns out that this bondage master was the same man who acted as Steyerl’s tour guide in Lovely Andrea.

Although the aspiration to be invisible and the aspiration to hybridize through image proliferation seem to be incompatible, they are closely linked, and both appear in Steyerl’s work. In the context of the Venice Biennale, which explores the theme of human knowledge and its limits, this discussion brings up fundamental questions about how much of our knowledge is derived through representations of the world, through images and data, and the limits of such knowledge.

During our conversation, Steyerl proposed a model for thinking about this, suggesting that the image world is a kind of three dimensional shape that is always shifting, always in flux. The images are all on the surface, and there is no interior, no depths that harbor fundamental truths. Perhaps “lo-res” can be seen as one way of occupying this hi-res image world. Or perhaps the world is not as hi-res as we think.