skoda pavillion

source: claudiaschleyer

Skoda Pavillon

Renewal of the Skoda Pavilion in the Autostadt Wolfsburg
Triad Berlin and Milla and Partners jointly redesigned the Skoda Pavilion in the “Autostadt” Wolfsburg in Germany. A “brand gate” welcomes the visitor with a reactive sculpture and engages them directly with the brand world. The hybrid installation is situated at the interface of nature and technology and consists of a large amount of flexible high-tech blades with light capsules.
Entering the new main room with the 180 degrees opened dome the visitor enters the emotional center of experience and the heart of the brand. The focal point is a highlight vehicle surrounded by four interactive compass terminals giving deeper insights about the car and its brand.
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source: claudiaschleyer

I am an independent creative consultant for interactive exhibits with 13 years of experience in the field of exhibitions, science centers and brand environments. From 2007 to 2012 I was responsible for the setup and lead of the new business unit “Interactive Exhibits” at Triad Berlin. During this time I was responsible for renowned international clients from the automobile industry, health care and energy as well as science communications.
In August 2012 I decided to explore new challenges and tasks by becoming an independent creative consultant, designer, artist and trainer. My specialty is the field of interactive exhibits and I will continue focusing on anything that is related to it.